October 24, 2025

October 24, 2025

Kanye West to trademark his YZYSPLY retail stores

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Kanye West to trademark his YZYSPLY retail stores

Kanye West to trademark his YZYSPLY retail stores for all his wares, on a ton of industries; shoes, clothing, and even stem players.

Ye and his legal team recently filed to trademark “YZYSPLY” for retail stores, online ordering services, and online retail store services. Fans might already be familiar with Yeezy Supply, a website Kanye has used to sell limited-release shoes or clothing in the past — but the new trademark suggests he’s going bigger … possibly opening brick-and-mortar stores.

Kanye’s latest filing, obtained by Hiddengist, includes just about every clothing item you can wear — G-strings, shirts, socks, hats, visors, and tennis wear — and leaves plenty of creative room for “accessories” headwear and footwear.

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Of course, he’s already got a deal in place with GAP, and they recently dropped their first release of mostly black items … including his now-famous full-face masks.

However, with YZYSPLY, he could be thinking the future is a one-stop shopping location for everything his fans love about Ye.

 

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